Effective Date: September 4, 2018
Welcome to the website of Paradise Invitations (the “Site,” which may include any
mobile applications and mobile sites). (“Paradise Invitations”, “we”, “us” and/or
“our”). This Site is operated by Cupcui Pty Ltd trading as Paradise Invitations,
and/or its affiliates and provides information about our organisation and to
provide e-commerce services (the “Services”) to our Site visitors (“user,” “you,” or
including personally identifiable data, such as your name, email address, postal
address, phone number, credit card information, device location, transaction
information, date of birth, your address book or contact list and your photographs
(collectively, “Personal Information”), and other information that is collected from
Information We Collect
When you interact with us through the Site, we may collect and store Personal
Information and other information from you, as described below:
Personal Information That You Provide Through the Site: We collect Personal
Information from you when you voluntarily provide such information, such as
when you access the Site, purchase goods or services on the Site, contact us
with inquiries, register for access to the Paradise Invitations Services, share your
address book, post photographs or use certain Services, such as sending or
responding to Paradise Invitations correspondence, including event invitations,
save-the-dates, cards, personalized stationery and announcements (collectively
“Stationery”). Wherever Paradise Invitations collects Personal Information, we
information when you:
• Make an in-store or online purchase or other transaction with us;
• Create an account on our Site;
• Use a gift registry or create a mobile shopping list;
• Participate in one our sale or loyalty programs.
• Conduct a transaction or request a Service where we collect information;
• Request customer service or contact us;
• Subscribe to our emails or agree to accept offers from us;
• Post a review or comment on one of our social media pages, or post a rating,
review or other user-generated content on our Site; and
• Participate in a contest, sweepstakes, promotion, or survey.
By providing us with Personal Information, you are consenting to our use of it in
collection of information on the Site from residents of the United States and other
countries. If you provide Personal Information to this Site, you acknowledge and
agree that such Personal Information may be transferred from your current
location to the offices and servers of Cupcui Pty Ltd and the authorised third
parties referred to herein located in the United States, Australia, or other
countreis where Paradise Invitations or its associates operate.
You have rights in relation to the personal information we hold about you. Below
is an outline of those rights and how to exercise those rights. Please note that we
will require you to verify your identity before responding to any requests to
exercise your rights by providing details only known to the account holder. Please
note that for each of the rights below we may have valid legal reasons to refuse
your request, in such instances we will let you know if that is the case.
Your Choices About the Use of Your Data
You can choose not to provide certain data to us, but you may not be able to use
certain features of the Website.
Demographic or Other Data:
We may also collect and store demographic or other data, such as age, gender,
zip code or similar information, from you when you provide such information. We
may also receive information about you from other sources, online or offline, and
add it to the information you provide to us.
Information about Others:
We may also collect and store personal information about other people that you
provide to us through your use of the Paradise Invitations Services, such as,
guests’ contact information to allow them to respond to and comment on your
Paradise Invitations Stationery or other correspondence. At your request, we may
send reminders to guests and display their names to other guests of the same
or otherwise disclose guest contact information that you submit to any third party.
You may also delete your name from a particular event’s guest list by contacting
the event host via the Service or emailing firstname.lastname@example.org
requesting to be removed on the invitation page.
Third-Party Service Providers
We may use third-party service providers to collect and process personal
information from or about you on our behalf. Examples include data analysis,
marketing and advertising services, email and hosting services, customer
services and support, hosting User Accounts, processing credit card payments,
and collecting customer research or satisfaction surveys. They have access to
the personal information needed to perform their functions.
IP Addresses and Device Information:
We collect technical information when you visit our Site or use our mobile
applications or Services. This includes information such as Internet Protocol (IP)
address, the type of mobile device you use, your device operating system and
browser type, a unique device identifier, the address of a referring website, the
path you take through our Site, and other information about your session on our
websites. We may use such IP address for various purposes, including to
analyse and report upon the usage of our Site, and, along with the content,
features and Services made available through the Site, diagnose and prevent
service or technology problems affecting our Site, and monitor and prevent fraud
You also provide us information in other ways through technology. Some of this
information may be linked to you personally. This information helps our Services
work more effectively and supports our customer marketing and analytics efforts
– – our work to understand our customers’ needs and provide information about
our products and services. Here are some examples:
Browsing Information: We use technologies such as cookies, web beacons, pixel
tags and mobile device identifiers to collect information about the use of our Site.
Cookies allow us to provide you relevant information as you use or return to our
Site. A cookie is a piece of information that the computer that hosts our Site gives
to your browser when you access the Site. Cookies help provide additional
functionality to the Site and help us analyze Site usage more accurately. For
instance, our Site may set a cookie on your browser that allows you to access the
Site without needing to remember and then enter a password more than once
during a visit to the Site.
Cookies enable you to place an order on our Web site. They also allow us to
enhance and personalize your online shopping experience, so the information
• Remember what items are in your shopping bag
• Recognise you when you return to our Site
• Enables faster checkout
• Study how our customers navigate through our Site and which products they
request in site searches
• Deliver personalized marketing from Paradise Invitations
except with your permission, which you may set through your web browser. You
can disable cookies at any time by using your browser options; however, if you
turn off cookies, we will not be able to track your order or enable you to make a
purchase from our website. In addition, we will not be able to recognise you as a
registered user to allow you access to your account information. You still can
order over the telephone by contacting customer service. Leaving cookies turned
on allows you to take advantage of some of the Site’s features.
We use these tracking technologies to deliver, measure, and improve our
Websites – whether accessed through a browser or a mobile device – in various
ways. In particular, these technologies help:
make our Website easier to use;
better tailor our Websites to your interests and needs;
carry out profiling activities in order to learn more about you;
offer you tailored advertising based on your behavior on our Websites;
provide better customer service, and
compile anonymous, aggregated information that allow us to better understand our
customers and visitors.
Web beacons allow us to know if a certain page was visited, an email was
opened, or if ad banners on our websites and other sites were effective.
We also may use pixel tags – tiny graphic images – to tell us what parts of our
Site you have visited or to measure the effectiveness of any searches you may
do on our site. Pixel tags also enable us to send you email in a format you can
read and let us know when you have opened an email message from us.
tools such as pixel tags to measure the performance of a marketing effort on our
behalf. We prohibit these companies from using this information for their own
marketing purposes or from sharing this information with anyone other than
We also contract with third-party advertising companies to serve ads on our
behalf across the Internet. To do this, they will collect anonymous information
about your visits to our Site and your interaction with our products and services.
They may also use information about your visits to this Site and other websites to
target advertisements. These targeted advertisements may appear on other sites
that you visit. This anonymous information is collected through the use of a
cookie or pixel tag – industry standard technology used by most major websites.
No personally identifiable information is collected in this process. To opt-out of
this type of messaging, please update your mail preferences.
We use these tools to provide a continuous and more personalized shopping
experience for you.
Browser Do Not Track Signals: Although our Site currently does not have a
mechanism to recognise the various web browser Do Not Track signals, we do
offer our customers choices to manage their preferences that are provided in the
previous sections above. To learn more about browser tracking signals and Do
Not Track please visit http://www.allaboutdnt.org/.
Online Advertising Services
We may use third-party advertising services, like Facebook® and Instagram®, to
deliver advertising about our products and services on our Websites, as well as
other websites and applications you use. The ads may be based on information
we have collected (as outlined above) and information these advertising
providers know about you based on their tracking data. The ads can be based on
your recent activity or activity over time and across other sites and services and
may be tailored to your interests.
Non-Personally Identifiable Data:
In addition to the Personal Information that we collect (as described in this
receive and store certain information that cannot currently be used to identify you
(“non-personally identifiable information”). Such non-personally identifiable
information is collected passively using various technologies such as web
beacons and may be used to track usage of the Site, determine whether
Stationery or messages have been opened or acted upon or customize Paradise
Invitations Services. Unless you have registered for the Site, the non-personally
identifiable information we gather through the use of tracking technologies will not
be matched with any Personal Information. Paradise Invitations may store such
non-personally identifiable information itself or such non-personally identifiable
information may be included in databases owned and maintained by Paradise
Invitations affiliates, agents or service providers. The Site may use and share
such non-personally identifiable information and pool it with other information to
track, for example, the total number of visitors to our Site, the number of visitors
to each page of our Site, and the domain names of our visitors’ Internet service
providers. It is important to note that no Personal Information is available or used
in this process of collecting non-personally identifiable information.
Aggregated Personal Information:
In an ongoing effort to better understand and serve the users of the Paraidse
Invitations Services, Paradise Invitations often conducts research on its customer
demographics, interests and behavior based on the Personal Information and
other information provided to us. This research may be compiled and analyzed
on an aggregate basis, and this type of aggregated information does not identify
you personally (the “Aggregate Data”), and Paradise Invitations may share this
Aggregate Data with its affiliates, agents and business partners. Paradise
Invitations may also disclose Aggregate Data in order to describe our services to
current and prospective business partners, and to other third parties for other
You have the right to request information from us regarding the manner in which
we share certain categories of your personal information with third parties for the
third parties’ direct marketing purposes.
Paradise Invitations does not provide any personal information to third parties for
their own direct marketing purposes. If you want to request a notice or have any
questions about our privacy practices, please send an e-mail to
email@example.com with the subject line “Request Privacy
Information” or write to us at:
220 Spencer St
Melburne, VIC 3000
Our Use of Your Personal Information and Other Information:
Paradise Invitations uses the Personal Information you provide in a manner that
certain reason, we may use the Personal Information in connection with the
reason for which it was provided. For instance, if you contact us by e-mail, we will
use the Personal Information you provide to answer your question or resolve your
problem. Also, if you provide Personal Information in order to obtain access to
the Paradise Invitations Services, we will use your Personal Information to
provide you with access to such services, to monitor your use of such services
and to contact you regarding your use of such services. In addition, Paradise
Invitations or its authorised service provider may use financial information or
payment method to process payment for any purchases made on the Site, to
protect against or identify possible fraudulent transactions, and otherwise as
needed to manage our business. Pradise Invitations and its subsidiaries and
affiliates (the “Related Companies”) may also use your Personal Information and
other personally non-identifiable information collected through the Site to help us
improve the content and functionality of the Site, to better understand our users
and to improve the Paradise Invitations Services. Paradise Invitations and its
affiliates may use this information to contact you in the future to tell you about
services we believe will be of interest to you. If we do so, each communication
we send you will contain instructions permitting you to “opt-out” of receiving
future communications. In addition, if at any time you wish not to receive any
future communications or you wish to have your name deleted from our mailing
lists, please contact us as indicated below.
Paradise Invitations may collect and store personal information about other
people that you provide to us through your use of the Services. Paradise
Invitations may use such information to help us improve the content and
functionality of the Site, to better understand our users and to improve the
Paradise Invitations Services. Among other things, we may use guests’ contact
information to offer guests the opportunity to contact each other through the Site.
Paradise Invitations will provide guests with the means to communicate with one
another through the Site but will not disclose guests’ email addresses with other
guests unless a guest opts-in to accept a specific guest’s request for his or her
If Paradise Invitations intends on using any Personal Information in any manner
anticipated use prior to or at the time at which the Personal Information is
You can log in to our Site using Facebook Connect. Facebook Connect will
authenticate your identity and provide you the option to share certain Personal
Information with us.
Information We Share with Others and Your Privacy Rights
Cupcui Pty ltd is not in the business of selling your information. We consider this
information to be a vital part of our relationship with you. There are, however,
certain circumstances in which we may share your Personal Information with
certain third parties without further notice to you, as set forth below:
Agents, Consultants and Related Third Parties:
Paradise Inivtations, like many businesses, sometimes hires other companies to
perform certain business-related functions. Examples of such functions include
mailing information, maintaining databases, analyzing data, marketing, and
processing payments. When we employ another company to perform a function
of this nature, we only provide them with the information that they need to
perform their specific function, and they may only use such information for our
benefit and the purposes for which they were engaged.
As we develop our business, we might sell, buy or merge businesses or assets.
In the event of a corporate sale, merger, reorganisation, dissolution or similar
event, Personal Information, Non-Personally Identifiable Data and Aggregated
Personal Information may be part of the transferred assets.
We may also share your Personal Information with our Related Companies for
Paradise Invitations may disclose your Personal Information if required to do so
by law or in the good faith belief that such action is necessary to (i) comply with a
legal obligation or a government or law enforcement request, (ii) verify
compliance with or enforce our Terms of Service or protect and defend the rights
or property of Paradise Invitations, users of the Site or others, (iii) act in urgent
circumstances to protect the personal safety of users of the Site or the public, or
(iv) protect against legal liability.
Your Choices about Communications from Paradise Invitations can access the
Site without providing any Personal Information when you browse the Site. If you
choose not to provide any Personal Information, you will not be able to use
certain Paradise Invitations Services, such as purchasing goods and services.
Paradise Invitations other than Personal Information collected through the Site.
Paradise Invitations through this Site or through any other means. This includes,
but is not limited to, information posted to any public areas of the Site
(collectively, “Public Areas”), any ideas for new products or modifications to
existing products, and other unsolicited submissions (collectively, “Unsolicited
Information”). All Unsolicited Information shall be deemed to be non-confidential
and Paradise Invitations shall be free to reproduce, use, disclose, and distribute
such Unsolicited Information to others without limitation, attribution or
If you are using or visiting the Site from the European Union or other regions with
laws governing data collection and use, please note that by such use or visit you
are agreeing to the transfer of your information to the United States and Australia
and to processing globally. By providing your information, you consent to any
Links to Other Web Sites:
web sites not operated or controlled by Paradise Invitations (the “Third-Party
Sites”). The policies and procedures described here do not apply to the Third-
Party Sites. The links from this Site do not imply that Paradise Invitations
endorses or has reviewed the Third-Party Sites. We suggest contacting those
sites directly for information on their privacy policies.
We use third-party browser and mobile analytics services like Google Analytics®
on the Websites. These services use tools to help us analyze your use of the
Websites, including information like the third-party website you arrive from, how
often you visit, events within the Websites, usage and performance data, and
purchasing behavior. We use this data to improve the Websites and provide
information, products and services that may be of interest to you.
How We Use Email
When you provide us your email address, we will email you as necessary to
process your order, respond to a request or provide customer service. For
example, after you place an order on the Site, you will receive an email
confirmation and, in most cases, an email with package tracking information.
We may also send promotional emails about products, special offers, services or
events we believe may be of interest to you. It is our intent to send promotional
emails only to those who wish to receive them. We provide instructions on how to
unsubscribe in each email and within the My Account section on the Site.
Paradise Invitations takes reasonable steps (including physical, electronic and
procedural measures) to protect the Personal Information provided via the Site
from loss, misuse, and unauthorized access, disclosure, alteration, or
destruction. To help guard your information, our Site uses Secure Sockets Layer
(SSL). SSL encrypts your credit card number, name and address so only
Paradise Invitations is able to decode your information. Please note that email is
not encrypted and is not considered to be a secure means of transmitting credit
To be sure your connection is secure, look at the bottom status bar of your
browser window. If you see an unbroken key or a closed lock (depending on your
browser), the SSL is active and your information is secure. Most browsers offer
additional security alerts as well.
Please note that this is not a guarantee that such information may not be
accessed, disclosed, altered or destroyed by breach of such firewalls and secure
server software. No Internet or e-mail transmission or electronic storage of
information is ever fully secure or error-free. In particular, information sent to or
from this Site via email may not be secure. Therefore, you should take special
care in deciding what information you send via the Site or the Services. Please
keep this in mind when disclosing any Personal Information to Paradise
Invitations via the Internet.
Privacy of Children
Paradise Invitations does not knowingly collect Personal Information from
children under the age of 16. If you are under the age of 16, please do not submit
any Personal Information through the Site. We encourage parents and legal
guardians to monitor their children’s Internet usage and to help enforce our
on this Site without their permission. If you have reason to believe that a child
under the age of 16 has provided Personal Information to Paradise Invitations
through this Site, please contact us, and we will endeavor to delete that
information from our databases.
Updates and Policy Changes
From time to time, we may use customer information for unanticipated uses not
previously disclosed in our privacy notice. If our information practices change, we
will post these changes on our Site. We encourage you to review our privacy
Questions or Comments?
For questions, comments or assistance, we invite you to contact us.
By using our website, you (the visitor) agree to allow third parties to
process your IP address, in order to determine your location for the
purposes of currency conversion. You also agree to have that currency
stored in a session cookie in your browser (a temporary cookie which
gets automatically removed when you close your browser). We do this
in order for the selected currency to remain selected and consistent
when browsing our website so that prices can convert to your local